Cookie Policy
Cookie Policy
Effective Date: September 12, 2026
Last Updated: September 12, 2026
This Cookie Policy explains how Falue LLC ("Falue," "we," "us," or "our")uses cookies and similar technologies in connection with Falue's websites,applications, and related products and services (collectively, the"Services").
This Policy should be read together with Falue's Privacy Policy, whichprovides additional information about how Falue collects, uses, shares,retains, and protects personal information.
1. What Are Cookies?
Cookies are small data files that websites may store on a browser or device.They can allow a service to recognize a browser or device, rememberpreferences, maintain sessions, understand activity, improve security, andprovide other functionality.
Some cookies remain only for the duration of a browser session. Others mayremain on a device for a longer period unless they expire or are deleted.
2. Similar Technologies
Falue may use technologies that perform functions similar to cookies.Depending on the Services and device, these may include:
- Local storage;
- Session storage;
- Pixels or web beacons;
- Software development kits ("SDKs");
- Device identifiers;
- Application identifiers;
- Tags;
- Scripts;
- Server-side identifiers; and
- Other similar technologies.
References to "cookies" in this Policy may include these similar technologieswhere appropriate.
3. Why Falue Uses Cookies
Falue may use cookies and similar technologies to:
- Keep users signed in;
- Authenticate accounts;
- Protect account security;
- Prevent fraud and abuse;
- Remember settings and preferences;
- Maintain sessions;
- Provide requested features;
- Understand how the Services are used;
- Measure performance;
- Identify technical problems;
- Improve Falue;
- Personalize experiences;
- Support recommendations;
- Measure content engagement;
- Support advertising where applicable;
- Measure advertising performance where applicable; and
- Comply with applicable legal obligations.
4. Strictly Necessary Cookies
Some cookies and similar technologies are necessary for Falue to operateproperly.
These technologies may be used for:
- Account authentication;
- Login sessions;
- Security;
- Fraud prevention;
- Load balancing;
- Network management;
- Saving privacy choices;
- Remembering cookie preferences; and
- Providing core features requested by the user.
Because these technologies are necessary to provide or secure the Services,they may not be subject to the same optional controls as other categories ofcookies where applicable law permits.
5. Preference and Functionality Cookies
Falue may use cookies to remember choices you make and provide a moreconsistent experience.
This may include remembering:
- Language preferences;
- Display preferences;
- Account settings;
- Accessibility settings;
- Privacy choices;
- Content preferences;
- Interface preferences; and
- Other settings.
6. Analytics and Performance
Falue may use cookies and similar technologies to understand how usersinteract with the Services and how Falue performs.
This information may help us understand:
- Which features are used;
- How users navigate Falue;
- How quickly pages and features load;
- Whether errors or crashes occur;
- How users interact with content;
- Which features need improvement;
- General usage trends; and
- Technical performance.
Falue may use its own analytics systems or service providers that processanalytics information on our behalf.
7. Personalization and Recommendations
Cookies and similar technologies may help Falue remember and understandactivity relevant to personalization.
This information may be used with other permitted information to personalizefeeds, recommendations, discovery, search, suggested accounts, and otherexperiences.
Falue's Privacy Policy provides additional information about personalization,recommendation systems, and automated processing.
8. Advertising Cookies
If Falue provides advertising, sponsored content, or other commercialexperiences, cookies and similar technologies may be used to support,deliver, measure, or improve those experiences where permitted by law.
This may include:
- Measuring whether an advertisement was displayed;
- Measuring interactions with advertisements;
- Limiting how often certain advertisements are shown;
- Measuring advertising performance;
- Preventing advertising fraud;
- Understanding advertising audiences; and
- Personalizing advertising where permitted.
Where applicable law requires consent or provides an opt-out right forparticular advertising practices, Falue will provide applicable choices.
9. Third-Party Technologies
Some technologies used through the Services may be provided by companies thathelp Falue with hosting, analytics, security, advertising, payments,communications, content delivery, or other services.
These providers may place or access cookies or similar technologies wherepermitted by Falue and applicable law.
Third-party services may also have their own privacy and cookie practices.
10. Social and Embedded Content
Falue may support embedded media, links, sharing tools, or other functionalityprovided by third parties.
When you interact with third-party content or services, those third partiesmay receive information or use technologies according to their own policies.
Falue does not control cookies placed directly by a third party when you leaveFalue and interact with that third party's service.
11. Session and Persistent Cookies
Session Cookies
Session cookies generally remain only while your browser session is activeand may be deleted when the browser is closed.
Persistent Cookies
Persistent cookies may remain after a browser session ends so that Falue canrecognize a device or remember certain information during a future visit.
The duration of a persistent cookie may vary depending on its purpose.
12. First-Party and Third-Party Cookies
First-Party Cookies
First-party cookies are generally set by Falue or on Falue's behalf inconnection with the Services.
Third-Party Cookies
Third-party cookies may be set by another company whose technology or serviceis used in connection with Falue.
The availability and use of third-party cookies may depend on Falue's currentvendors and integrations.
13. Your Cookie Choices
Depending on your location and the technologies Falue uses, you may havechoices regarding optional cookies or related processing.
Controls may be available through:
- Falue's cookie-preference interface;
- Falue privacy settings;
- Your browser settings;
- Your mobile operating system;
- Your device settings; or
- Other legally required privacy-choice mechanisms.
14. Cookie Preference Center
Where appropriate, Falue may provide a Cookie Preference Center that allowsusers or website visitors to manage certain categories of optionaltechnologies.
Categories may include:
- Necessary;
- Preferences or functionality;
- Analytics or performance; and
- Advertising or targeting.
The categories shown may change based on Falue's technologies and applicablelegal requirements.
15. Browser Controls
Most browsers provide controls that allow users to delete, block, or limitcookies.
The specific controls depend on the browser.
Blocking all cookies may cause portions of Falue to function incorrectly orprevent certain features from working.
16. Mobile Devices and Applications
Falue's mobile applications may use SDKs, device identifiers, local storage,application storage, or similar technologies rather than traditional browsercookies.
Certain controls may be available through the mobile operating system,application settings, or Falue's privacy settings.
17. Global Privacy Control and Similar Signals
Where required by applicable law, Falue may recognize legally applicablebrowser-based opt-out preference signals, such as Global Privacy Control("GPC"), for processing to which those signals legally apply.
The effect of a preference signal may depend on your jurisdiction, browser,device, account status, and the type of processing involved.
18. Do Not Track
Some browsers provide a "Do Not Track" signal.
Because there is not necessarily a single uniform legal or technical standardgoverning every use of such signals, Falue's response may depend on applicablelaw and current industry standards.
Where a particular privacy signal is legally required to be honored, Faluewill process it as required by applicable law.
19. Teen Users
Falue may apply additional restrictions to cookies, advertising,personalization, profiling, and similar technologies for users under 18.
Falue will apply age-appropriate protections and comply with applicable lawsconcerning teen information.
20. Security and Fraud Prevention
Falue may use cookies and similar technologies to protect users and theServices.
These technologies may help us:
- Recognize suspicious login activity;
- Detect automated attacks;
- Prevent account takeover;
- Identify spam;
- Detect platform manipulation;
- Prevent fraudulent ratings or engagement;
- Detect malicious traffic; and
- Protect Falue's infrastructure.
Security technologies may remain active even when certain optional cookiesare disabled where permitted by law.
21. Cookie Data and Retention
Information collected through cookies and similar technologies may beretained for different periods depending on the technology, purpose,security needs, legal requirements, and Falue's retention practices.
Some information may be retained for longer where reasonably necessary forsecurity, fraud prevention, legal compliance, or dispute resolution.
22. Changes to Our Technologies
The specific cookies, SDKs, vendors, and similar technologies used by Faluemay change as the Services evolve.
Falue may add, remove, or replace technologies as we develop features, changeservice providers, improve security, or modify our business operations.
23. Changes to This Cookie Policy
Falue may update this Cookie Policy to reflect changes to our technologies,the Services, legal requirements, or privacy practices.
When appropriate, we may provide notice of material changes.
The date at the top of this Policy identifies the current version.
24. Contact Falue
Questions about Falue's use of cookies and similar technologies may bedirected through Falue's published support or privacy channels.
Email:support@falue.com